Embarking on the Freelance Journey: A Guide to Success
“Starting a freelancing career can be rewarding and challenging at the same time.”
Freelancing has become a viable career option for many professionals, including writers. With the rise of the digital age, more and more businesses are turning to freelancers for their specialized skills and knowledge.
The flexibility and independence that freelancing offers have attracted many talented individuals seeking to showcase their writing skills and work on diverse projects. Becoming a freelancer can be an exciting and fulfilling career choice but it also requires careful planning and preparation.
So, today, we'll look at the benefits of freelancing, elements of building a portfolio, and overcoming common challenges.
Pros and Cons
The Pros
The Freedom of Freelancing
One of the primary reasons why many writers are drawn to freelancing is the freedom it provides. As a freelance writer, you can work from anywhere worldwide, setting your schedule and choosing projects that align with your interests and expertise. You gain the flexibility to take on more work when you need to or take a break when you want to.
This flexibility allows you to strike a balance between work and personal life, and it empowers you to pursue other passions or take on multiple projects simultaneously.
I really enjoy the aspect of creating something in which you can work for yourself. It gives you the best gift overall - control over your time. That's time with loved ones and friends to do whatever you want during that period.
Diverse Projects and Continuous Growth
Freelancing as a writer exposes you to many projects and clients. Growth can be a continuous combination of learning, practice, and networking.
The possibilities are vast, from creating blog posts and website content to crafting compelling marketing copy and even writing eBooks. I consider myself a lifelong learner - in any profession, I realize I need to be a lifelong learner to keep up.
I challenge you to do the same.
Hone your writing skills by reading extensively, continuing to study different writing styles and subject matters, and practicing writing regularly. Venture into new genres and test your skills within diverse communities to expand and gain exposure.
Get Ahead: Read “How to Start A Freelance Business”
Additionally, networking with other writers, editors, and industry professionals can open doors to new opportunities and expand your professional circle.
With each new assignment, you have the potential to broaden your expertise, cultivate new relationships, and keep up to date with the industry!
The Cons
Overcoming Freelance Challenges
While freelancing as a writer offers numerous advantages, freelancing also requires discipline and self-motivation as you learn to identify and navigate its challenges.
Committing to being organized is the most essential piece of this, as it's best to have a clear plan for addressing each challenge. When I first thought of working for myself, I felt like I'd been running around in circles.
Because I was. I felt productive, like I was getting things completed when actuality, I was just doing busy work.
Here are a few common obstacles that I noticed and some tips to overcome them:
Time management
Since you are in charge of your own schedule, it's essential to have adequate time management strategies to ensure you meet deadlines and prioritize tasks effectively. Without a boss or coworkers to hold you accountable, staying motivated and managing your workload can be challenging.
Remember, you must produce work efficiently and on time to sustain a living. Use a calendar, a to-do list (master list), and a timer if needed.
Stay motivated, be a lifelong learner, and put yourself out there.
Balancing multiple projects and deadlines
Freelancers often work on various projects simultaneously, so it's crucial to have systems to manage deadlines and prioritize tasks effectively. Once you have the calendar, fill it out, and stick to it consistently. I review the next day's job each night.
Handling client communication professionally
Excellent communication skills are crucial when working with clients as a freelancer. You should be responsive, clear, and professional in all communication. Look up youtube videos or PDFs for assertive communication. Practice with yourself and with someone you trust.
Managing taxes, invoices, and expenses
As a freelancer, you are responsible for managing your own taxes and expenses, so it's essential to have a system in place to keep track of everything and ensure you are paying what you owe. Remember state taxes and set aside a percentage of what you make to ensure you have enough to pay for taxes at the beginning of the year.
Follow-up: Start your own business as a freelancer.
Marketing and Self-Promotion
Invest time in building your online presence through social media, blogging, and guest posting. Showcase your expertise and actively promote your services to reach a wider audience.
Consistency and using your unique identity is key. I also encourage you join A Writers Business and have someone from our team help you get started.
Finding Freelance Jobs
Finding consistent work is the greatest challenge for freelancers. In contrast to an agency that receives walk-in leads, you have to make an effort upfront as a freelancer. You have to promote who you are.
One of the critical attributes to finding consistent work is the development of a diverse portfolio. Your portfolio is your chance to showcase your best work and make a great first impression on potential clients. As you take on various projects, you accumulate a collection of work that will showcase your versatility and expertise. Make sure it is professional, well-organized, and easy to navigate.
Also, there are many online job boards and platforms dedicated to connecting freelancers with potential clients. Popular examples include Upwork, Freelancer, and Fiverr.
An alternative to finding consistent work is to cut out the middleman and pitch directly to clients. You can reach out via cold emails, direct messaging on social media, or regular client check-ins. This requires more effort but can be a great way to build longer-term client relationships.
Take Home
Freelancing as a writer offers tremendous freedom, flexibility, more control over your projects, and continuous growth opportunities. While challenges may arise, they can be overcome with a strong plan, some support, perseverance, and consistency.
With those ingredients, just focus on marketing and building relationships. Stay motivated, be a lifelong learner, and put yourself out there.
What has been your freelance story? Tell us in the comments below or send us a message on Instagram
If you’re looking to build your poetry and writing career, consider joining the Poetry & Author Community of A Writers Business.